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The Bike Place 2019

Sun 30th June to Tues 2nd July '19
at Warwickshire Event Centre


2019 Exhibitors

We're adding new exhibitors all the time! - if you wish to book a place on our show floor for your brand please contact us at :

76 Projects

76 Projects was born out of our love of problem-solving and our passion for cycling in all its forms. Everything we create is rigorously tested and refined, and we only release products that have a real benefit over existing ones. Designed and manufactured in the UK.

Our Piggy On Bike Storage products create an incentive of genuine value to bike purchases as well as being hot selling products in their own right. Our bike shop partners benefit from our ompetitive margins, low MOQs, and excellent availability. Come over and say hello.

After Accident Cycle Care

Aire Velo Bearings

Aire Velo Bearings is one of the largest UK distributors of every type of bicycle bearing; we have been in the bearing industry for over 30 years and have been selling bike specific bearings for over 6 years now through our various online presences & over our trade counter in Leeds. We hold a huge stock of Headset, Hub/Wheel, Bottom Bracket and Suspension swing arm (max complement) bearings for all types of bikes in steel, stainless steel, hybrid ceramic and max complement.

To complement our bearings we have recently become a distributor for Biomaxa lubricants based in New Zealand: "We are committed to delivering exceptional cycling performance and protecting the environment. All our products are made from Lanolin, a renewable resource and 100% biodegradable. Biomaxa is committed to sustainability and cycling innovation. It's performance by nature. Our product range consists of chain lube & general purpose grease. All our products have been extensively tested and proven in road cycling, mountain biking, cyclocross and BMX".

We continue to add new products to the range as the cycling industry is always moving and we are always improving our knowledge through offering bearing kits which are specific to frames, hubs and bottom brackets from various brands.

Bicycle Association

The Bicycle Association of Great Britain is the national body representing the bicycle industry in the United Kingdom. Membership is open to bicycle manufacturers; manufacturers of bicycle accessories and components; distributors and wholesalers; retailers; publishers and other companies having a particular interest in the industry.

Big Bobble Hats

Having spent many years trying to find the perfect Beanie or Bobble Hat both on the ski slopes and in the great outdoors, it finally occurred to us to create our own. Our first set of beanie hats was worn on a trip to Les Arc and the feedback we received was fantastic, this was when Big Bobble Hats was born.

All of our beanie bobble style hats are designed in Scotland. We have many styles and colours and are now proud to be an Official Supporter of the Union Cycliste Internationale (UCI). As such we are the only company in the World with the license to sell the coveted Rainbow Stripes on our Woolly Hats and Scarves.

Be original and get yourself a Big Bobble Hat! We want all our customers to stand out, be bold, be bright and be seen. So why not show off your 'Mojo' with a big bobble hat.

The Bike Inn

"The Bike Inn-Where mechanics are trained"

28years experience delivering cycle mechanics training ensures we understand the industry's training needs.

We are Independent Specialist Training Providers offering:
• Top Class Training in a newly refurbished training centre
• Flexible Modular Courses at Level 2 and Level 3
• Internationally Recognised Accredited Qualification
• Cost and time effective training
• Disability friendly facilities
• Excellent location, accessible by road and rail
• Ongoing Support Network and updates post accreditation

We deliver IMI, OFQUOL accredited certification, through a mix of practical and theory sessions.

Online assessments confirm there is no internal bias. High tutor to student ratio enables us to assess practical work and ensure competencies are validated.

As a result, we can confidently supply the industry with knowledgeable mechanics who will deliver the highest standards of repairs.


We think everyone should be riding a bike and the Biria Easy Boarding Bike is making it easier for anyone and everyone to ride!

Often imitated but never replicated, this is the ultimate step through bicycle, with the top tube only six inches from the ground, and the oversized aluminium frame tubing, gives this bike the toughness and elegance required by the discerning rider. It is equally at home in the park, on the road, a trial or at the beach giving you the styling and performance that cannot be beat!

Biria Bikes are committed to giving everyone the ultimate comfort and quality in riding bicycles. We have placed customer needs and satisfaction at the core of our business creed. Biria has its roots as a truly European brand. Having originated in Germany, Biria Bicycles became a popular brand in Europe with a flair for being both utilitarian and stylish. Biria Bikes was born in 2002 with the desire to bring bicycles to North America that captured the same spirit embodied in the most popular models being ridden all across Europe and have now come home.


Burgtec is the MTB brand of the IBDs. We've been making the finest components and selling them to best independents for a number of years now.

Born from the passion of racing and riding our parts have developed cult status with riders who know what their talking about.

Used and supported by the Worlds best. Burgtec is a brand who looks after its loyal customer base of shops.

Citrus Lime

In 1999, Citrus-Lime was born in the Lake District Peninsulas and still resides there to this day, so outdoor lifestyle and sports are at the heart of all we do. In fact, 30% of the Citrus-Lime team have actually worked in cycle retail, so we speak your language.

For 18 years, we've been supporting cycle retailers like you, with retail management software to help you grow and succeed. 'Cloud POS' is our new point of sale and stock management software, designed to help cycle retailers like you make better-informed business decisions.

Cloud POS is affordable and scalable. From small independent bike dealer, to multi-store retailer with warehouses and ecommerce operations, Cloud POS will help you improve your cash flow and increase your profits.

We also have:
SIM (Supplier Integration Module)
Save time and money with rapid product data import and update, with supplier stock levels, straight into Cloud POS (& Citrus-Lime Ecommerce) without so much of a hint of an Excel spreadsheet.

Workshop Module
Fully integrated with Cloud POS to save you repeatedly retyping details. Effectively manage your service calendar the easy way.

Citrus-Lime Ecommerce
Your great-looking and mobile optimised online store, fully integrated to Cloud POS for synchronised stock levels, price updates and more.

The Cycle Division

The Cycle Division will be exhibiting at The Bike Place Show in 2019 for the first time, showing wheels from their sister company The Bicycle Wheel Division.

The Bicycle Wheel Division is one of the few companies in the UK that still manufactures its own wheels in the UK. A huge range is available from stock and the stand will have various wheels hubs and all things wheel building on show, all wheels built by us now have sealed bearings for longer life and ease of maintenance. The company can also undertake wheel-building work on the customer's behalf from a single one off specialist wheel to high volume. The company currently builds wheels for a number of prestigious bike brands in the UK together with exporting to Europe, to find out more roll along to stand H4.

Sunrace For 46 year Sunrace have been producing quality bicycle transmissions & drivetrain components. The Cycle Division will be showing their latest 12-speed wide ratio MTB products. Since introducing these, Sunrace have been increasing their market share, with consumers attracted by the quality, availability & competitive prices. For more information drop in at stand H4

Sturmey Archer has been busy developing new products & the newest of these is the A2 2-speed automatic hub. With changes occurring at a pre-determined speed, a gear range of 138% and no gear cable and wear related issues, this hub offers a simple, low cost solution for commuters. The Cycle Division will have this and the rest of the Sturmey Archer range in stock & can build wheels to customer's specifications at their wheel building factory. Come along to stand H4 to find out what is available.

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Cyclon are attending The Bike Place show at The Warwickshire Event Centre from the 30th June - 2nd July 2019, following the brand launch onto the UK market in January 2019 with The Cycle Division they will be showing there full range of Cleaning, Lubrication, Protection and Maintenance products including the must for every workshop the Grease Bar.

The Cyclon range is comprehensive and has been established in The Netherlands since 1985 where they are #1 and the go to brand for all cleaning and lubricating products with the most complete range for the cycling market and there KEEP YOUR BIKE SMILING logo, please visit us on stand H3 and take a look at the extensive range including specialist products for MTB and E-Bike maintenance products, Cyclon will be worth visiting as they will have special show introductory offers.

More Information:


Cyclorise are a growing distributor whose portfolio sets a new benchmark in performance. Cyclorise are looking for dealers who want to offer their customers products with a point of difference, backed up with exceptional customer service, great margins and supportive marketing activities. Their brand portfolio includes Revrgrips, SMOOVE, GUeP Industries, Louri, Sahmurai Sword and Timber! MTB Bells.

Elvedes Bicycle Braking Systems

Elvedes Bike components are returning to The Bike Place show at The Warwickshire Event Centre from the 30th June - 2nd July 2019, following the brand launch onto the UK market in 2018 they will be showing various new products including bottom brackets.

The Elvedes range is comprehensive and has been established in The Netherlands since 1965 and are now a staple in many UK IBD's and workshops, If you haven't seen the range before pop along to stand H2 and take look at the extensive range.

The range includes Stainless Steel Slick inner cables that are designed to give optimal shifting to todays internally routed cables for both MTB's and road bikes, Outer cable casing is available in a variety of the latest colours including fluorescent together with a full range of Disc Pads, Aerostream Disc Pads, E-Bike Specific Disc Pads, Rim Blocks, Hydraulic Parts and the unique Cable Pricker.

More Information:



ROK is a new electric bike company focused on bringing affordable transport to the UK. Bringinghighly specified electric bikes with powerful motors and efficient batteries.


ITALWIN is a historic Italian brand dedicated to the production of electric bicyclesSince 2003, the production in the factory in Veneto has marked the consolidation of a brand whichhas become over time synonymous of reliably and quality made in Italy.


Unique designs and innovative solutions made and designed in Italy. Wayel allows you to choosethe electric bike that best suits your needs.


Passion for Adventure. Obsession with Perfection. Let Sena’s already established product line andgroundbreaking new technologies, such as the sleek and stylish X1 Smart Helmet, amp up yourride. Add some innovation between Point A and Point B with Sena. The modern mechanization ofyour ride starts here.


The bicycle has a unique power: turning a long monotonous trip into a sum of splendid discoveries.It opens your eyes up to new horizons. During these trips, Overade protects you. So you won’thave to choose any longer between liberty and safety, we have designed a foldable helmet.

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Founded in Hawaii in 1979 and located at the base of Mt. Hood in Hood River, Oregon, Dakine builds backpacks, travel bags, accessories, outerwear and clothing for people who love to surf, snowboard, skateboard, mountain bike, ski, windsurf, kiteboard and travel.

FLI Distribution

KTM Bike Industries have been producing bikes since 1964. Using the best components, quality frames and hand building all bikes in Austria it's easy to see why this brand is in demand worldwide.

KTM manufacture a wide range of bikes that you would expect from any large bike manufacturer including:
- Road Bikes
- Mountain Bikes
- City Bikes
- Kids Bikes
- eBikes / eMTBS
- Life Style Bikes

KTM are devoted to creating bikes that are competitive on price without compromising quality. With new models like the Macina Chacana, Revelator Alto and Prowler in 2019, 2020 is set to be another fantastic season.

Puky bikes are made in Germany and are Germany's biggest bike brand. Launching in the UK in 2018, Puky may be a new brand to the UK but 2019 Puky marks their 70th Birthday!

Puky products have been loyal companions to children through the decades, and although time has passed by and our innovations have progressed, our Pukys values and quality have not.

- We believe that every child and every adolescent find enjoyment and fun in exercise. For this reason we get up every morning and develop with great passion the right bicycles for them!
- We are convinced that sustainability always pays off. For this reason, our bicycles represent a statement against the throwaway mentality. Our products will last for several generations of children; we guarantee this with their longevity and a 10 year spare part supply.
- We know that business success and a high degree of social responsibility do not have to be mutually exclusive. That's why we continue to produce in Germany and almost every Puky bike has been assembled for more thatn 40 years by a person with a disability.
Therefore, when purchasing a Puky bike you too are helping towards, equality, sustainability and making a child smile :-)

Contact for more information: or Tel: 01484 535544

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Fox Head

Fox Racing is the global leader in motocross and mountain biking gear and apparel. We outfit the world's best competitive athletes and enthusiasts with products that combine innovation and style, rooted in the brand's original competitive motocross spirit.

Before there was Fox Racing, there was a vision. Geoff Fox believed his high-performance suspension and engine components could give riders an on-track advantage. Driven to prove this on his terms, he founded team Moto-X Fox to compete against the might of the Japanese factory teams. The team quickly became the top non-factory riders in the competitive AMA 125 National Championship series, proving that the products he and his team designed and built were the best money could buy.

During the series, Team Moto-X Fox riders wore bright red, yellow and orange gear. The Fox gear became an instant hit with the fans. This became the catalyst that would ignite the brand and change the face of motocross apparel forever. In the ensuing years - and over 40 National Motocross and Supercross Championships later - Fox Racing grew to become the global stalwart they are today in motocross.

Although we expanded our activities and products into mountain bike, the idea of elevating athletic performance through progressive innovation is still what drives us. From moto gear to apparel and outerwear, everything we make is developed with the rider in mind. No matter the terrain, the condition or the environment, Fox designs and engineers gear and apparel with the goal of making every ride a great one.

Inspired by our heritage, we continue to push limits, defy boundaries and pursue continuous innovation. With each success, we set a larger, more ambitious goal. Through the guidance and feedback of Fox's championship-winning athletes, we continue to maximize the experience of the world's best competitive action sports athletes and enthusiasts with an array of products that combines innovation and style.

G Form

G-Form was founded by avid athletes that shared in a common vision of using advanced polymer technology to revolutionize impact protection and vibration dampening for competition. The founding team included expertise in a wide variety of sports, but perhaps more importantly expertise in polymer chemistry, 3d design, photography, mold making, entrepreneurship, innovation and out-of-the-box thinking.


Gloworm Performance Products was founded by mountain bike and outdoor enthusiasts Bruce Davey and Vaggelis Monogyios. The Kiwi born company was formed in 2010 with the sole aim to develop a series of high quality, high performance LED lighting systems that are affordable for the everyday user. Gloworm has since grown from a small New Zealand business into a brand with global distribution.

A recent series of outstanding reviews (Pinkbike, Redbull, MBUK, IMB Mag) has given Gloworm some great momentum as we approach another UK winter. Gloworm Lights are built tough and ready for anything!

Gone Biking Mad

Here at Gone Biking Mad we look out for innovate products that are so fresh it's as if they have been just been picked. We know what dealers require and what customers have been craving for and we have the brands that are truly innovative.

If you have a bike hire outfit or a trail centre you simply must visit our stand, you need TowWhee's and Nox Sox in your shop, come over and we will give you all the time you need to run through products with you.

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Greenover Ltd is a leading Action Sports Importer and Distributor in the UK and Europe offering premium brands such as Rocky Mountain Bikes, Thompson Bikes and Joystick Bicycle Components.

Founded in 2010 this family business represents some of the Worlds best Action Sport brands, covering a wide variety of sports but mainly specialising in the mountain and road bike market and as well as covering scooter and skate disciplines.

This year Greenover Sports will be providing the Rocky Mountain and Thompson Demo stand.

Born in Vancouver in 1981, Rocky Mountain has consistently delivered high end aspirational mountain bikes to the industry and at this years Bike place you can experience first hand the award winning Altitude Powerplay that Bike Radar quoted was "the best emtb we've ridden!", the Instinct Powerplay, Thunderbolt BC and many more!

Alongside Rocky Greenover will also be giving you the opportunity to try our a range of Thompson Bikes. This Classic Belgian race brand was founded in 1921 in the Famous Flandrian town of Geraardsbergan claiming victories in major races such as The Tour Of Flanders, Tour Of Belgium to name a few. This understated Belgian Race Brand offers a free of charge customisation so you can build your own personalised race bike from the ground up.

For Further information please contact or call +44 (0)1803 558885 (mon-fri 9am-5pm)


by our desire to find a smart and easy system to secure all the parts on our bikes, primarily our saddles and wheels. We tried most of the other products on the market but there were no TOTAL solutions.

Bike fasteners (nuts n bolts) are so specialized, why change them, the Hexlox retro fits into these existing bolts on your bike forming an invisible security system.

Other systems can't tighten / torque it well enough, or you need to replace lots of bolts, making it a hassle to install. On top of this most are not particularly attractive.

of thousands of hours of riding, testing and R&D.
Hexlox are 100% CNC Machined and assembled in Germany.


Hookit Products specialise in finding and nurturing some of the finest emerging brands in the world, from Joystick Components to Sensus, from AMS to Ninjaz and 35Bikes each of our brands, is packaged and marketed to help our dealers get the most out of each sale. Good margins, that you get to keep, and brands that are taking the world stage by storm.

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ION is a brand run by passionate people, whose first love was watersports. Launched back in 2004, we initially focused on wetsuits & neoprene products for the international surf, kite and wakeboard scene. ION's unique combination of high quality products wrapped in a progressive style and design found fans all over the world. Since 2013 we are taking the same approach to the slopes - because our second, big love has always been mountain biking.

In the end, we just love to shred. No matter what kind of board or bike we ride. This mindset is reflected in our brand philosophy: ION is about challenging yourself, experiencing nature and feeling the force of gravity. Therefore we develop gear that is not only smart and innovative, but also transforms our passion into a unique design.

...and to be honest, we just create bike stuff to spend our work time riding.

Jura Cycle Clothing

As cyclists, we know that when it comes to clothing comfort is key. Jura Cycle Clothing jerseys and socks are British designed and made of 100% fine Italian merino wool in the UK. They are both lightweight and durable, allowing maximum performance in comfort.

Our unisex jerseys are popular for their great retro design so, whether you are out for a casual ride to the pub or powering up the Col du Galibier, you will not only be comfortable, you'll look stylish too!

Kali Protectives

Kali Protectives manufactures industry leading Composite Fusion(TM) head and body protection for today's rider.

Kali was born as the result of a significant breakthrough in helmet safety technology - Composite Fusion(TM). What started as an engineering challenge to remove unnecessary impact G forces found in traditionally constructed helmets, quickly became the benchmark for helmet safety. Composite Fusion(TM) merges the helmet shell and foam, enabling us to use a thinner shell altogether.

A thinner helmet shell allows impact G forces to dissipate more effectively into the energy-absorbing foam, eliminating the double spike in G's inherent in other helmets. Composite Fusion(TM) also substantially reduces the size and weight of a helmet, which means less mass is attached to your head before a crash.

Come and join us to find out exactly what is CTE, How does our "MIPSkiller" LDL technology work and Carbon Nano Tubes in your helmet, Sounds Painful but In-molded multi-density EPS with acrylic self-healing foam Dissipates impact energy more efficiently in a smaller volume.

Mons Royale

Mons Royale creates versatile merino clothing with performance and style that action and outdoor lifestylers love to wear, every day.

Since 2009 our mission has been to design garments that can be worn from the mountain to the city streets, from the bike tracks to the yoga mat, to enable people to do more with less. Mons Royale lets people segue from one activity to whatever is happening next, without a change of clothing.

We do this with merino wool because it is simply superior to anything else on the market. It is soft, warm, regulates your temperature, and doesn't stink.

From our home town of Lake Wanaka, New Zealand we've built a global fan base of people who know that merino can look as good on the street as it works on the hill.

Stocked in over 400 retail stores around the world, Mons Royale is worn by some of the World's best action sports athletes, including the New Zealand Olympic Team.

Overton Sales


Hebo was born in Spain back in 1993 and developed into a world leader in the demanding motorcycle speciality of Trials. They are also one of the most recognised brands in the field of motorcycle Enduro. Their products were quickly adopted by bicycle trials riders with a specific cycle range following shortly afterwards. In 2018 they extended their cycle offering to a full MTB-Enduro range pulling on their over 25 years worth of product design. The new range features both mens and womens jerseys and shorts as well as gloves and protection.

LEM Helmets

At LEM, we’re fuelled by the simple belief that life is more fun on two wheels, and unlocking that fun starts with head protection. With your head covered, you can focus on getting after it, your way. Every LEM bike helmet has over 30 years of safety technology built in, and features clean silhouettes and colours that epitomize modern style. So, whether you rip single-track on the weekends or cruise commuter lanes Monday through Friday, you can stay ride-ready.


FINDRA is an award winning outdoor adventure clothing brand based in the heart of the Scottish borders. Founded by forward thinking fashion designer and outdoor enthusiast Alex Feechan. FINDRA creates innovative stylish and sustainable performance clothing, designed for people who lead an active lifestyle.

Alex’s innovative approach to outdoor clothing designs ensures FINDRA offers clothing which is perfect for any activity from cycling to running, hiking, and dog walking or whilst enjoying some café culture!

All designs are put through their paces and are tried and tested in the rugged Scottish countryside by our brand ambassadors and the team at FINDRA and as such we believe if they survive the Scottish weather they can cope with anything!

Litelok - Building Better Security for Bikes

The issue with most bike locks is that while bikes are getting lighter and lighter, secure locks are getting heavier and heavier. That’s because it’s the thickness of the metal chains and tubes that provides the additional security, however it also makes them cumbersome, heavy and impractical. LiteLok have harnessed the unique security properties of multiple innovative, lightweight materials to create a composite strap called Boaflexicore®. Each layer provides additional security, meaning that it can withstand sustained attack to the highest level from tools like cable cutters, bolt croppers and hacksaws. The original Gold lock has now been joined by the new Sold Secure Silver lock offering consumers a great level of security at only 630 grams.


Blaze is now Beryl. Project yourself. Protect yourself. Shine a bright laser image on the road ahead, so drivers know you’re coming, even if you’re in the blind spot. Be up to 32% more visible while cycling. The original Laserlight has now been joined by the Laserlight Core – offering the same innovative laser projection at a retail price of £69.99. Paired with the new rear Burner Brake – which can detect when you slow down and intensifies the light you’ve an ultimate visibility setup.

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The Goodyear name first appeared on a tire -- a bicycle tire, to be precise -- in 1898. Since then, Goodyear and the legendary Winged Foot(TM) logo have been synonymous with victory, dominating the winner's circle across the entire spectrum of motorsports. Goodyear tires have shouldered heavy-duty work on everything from airplanes to Zambonis. They've rolled on the moon and have helped steer millions of motorists along their journeys.

Now, 120 years after our original offering, we're proud to introduce a new line of performance bicycle tires. Developed with Rubber Kinetics, the Goodyear line utilizes refined compounds and casings, each purpose-built for their intended environments. With Tubeless Complete(TM) designs focused on modern usage and sizes, Goodyear premium bicycle tires offer leading-edge performance in traction, wear, rolling efficiency and puncture resistance

Stans - Innovation will always be the driving force behind Stan's NoTubes. Why?

Because we ride bikes. We ride bikes to test our designs, refine them, and then test some more. But mostly we ride bikes for the ideas. Every innovative product we've created has started out as an idea we had while out on a ride. There's something about riding a bike that makes you want to go even further the next time, even faster. There's something about riding a bike that makes you push the limits. That's our inspiration.

Constantly looking forward, beyond those limits, that's how we continue to build truly revolutionary products, products that aren't just slightly better in one or two categories, but that raise the bar in every way. Our wheelsets and tubeless systems are lighter while being more reliable. They grip better for more control while rolling faster to help you push your own limits.

To us, true innovation means always looking beyond limitations. That's how we develop our products, and that's why we ride.

CIPOLLINI - The spirit of a legendary champion is ready to guide you.

After a storied career - 17 years of leadership in pure speed and over 190 official victories - Mario Cipollini knew he could still give much to the world of cycling. He was animated in particular by the wish to develop tools to be able to transfer to the ground all power of the athlete: instruments capable of opening up a new era, to enhance the amateur as the professional. That's why it was born cipollini bike. Passion and strength in its purest form.

Since 2009, Cipollini bike is the transposition in production of that same spirit with whom supermario has dominated for nearly two decades the sports scene. A mindset that the athlete was able to convey to engineers and craftsmen of his team, involved in a process of continuous advance. From this relationship so tight take shape bikes with an high technological value and fi ne craftsmanship. They are as unique as the athlete whose name they bear.

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We are a young company based in Fife, Scotland and we specialise in bringing in new and exciting brands to the UK that have not previously been sold here. We work with them to grow the brand here and create relationships with the riding community. We are importers, brand managers, content creators and carry out direct and business to business sales. We also love our native cycling industry which is why we have opened our sales platforms to local small product designers and businesses to elevate their profile and gain some sales through our business. We also simply just love adventure and riding and racing our MTB Tandem!

We are strong advocates of the local bike shop and while we sell direct online you will notice that our products are not discounted there. There are several reasons for this. We want to encourage you to buy our products from the local bike shop. If they dont currently sell them then tell your bike shop about us and we can make it happen! We don’t yet have shops stocking our products in every town or city so by having an online presence we can help provide the people in those areas with great equipment and gain an insight as to where we should be looking for our next bike shop relationship to be, whilst protecting dealers from heavily discounted online sales! Then we can re invest into our dealer network, event sponsorhip and ambassador programs. We also try to ensure that our products are all reasonably priced in the first place.

Eventually it is our aim to integrate our network of dealerships into our online platform to futher enable you to engage with your local bike shop and to give them the ability to retail a wider range of goods through our portal.

Lastly we have a growing circle of ambassadors who come from all aspects of cycling and adventure and we are keen for this community to grow and for it to evolve into both an excellent place for our products to be tested and exhibited but also as a vehicle to inspire others into undertaking their own adventures, recreation or competition. In 2019 you will see a lot more content based around our team of Terraventurers and I hope you will be inspired.

We have a long way to go and a lot of advances to make in business development, sales and awareness but I truely believe that this approach is the future of how brands can interact and build better relationships with the riders and the local bike shops who help to keep us all moving!

MSC Tires

New range of Mountain bike and Road Tyres from Catalonia Spain, Range includes UCI XCO U21 winning Roller, the World 24hr XC U23 winning Tractor, The new UCI XCMS Marathon top 10 Rock & Roller, The brand new SingleTrack Trail tyre and the McAvalanche and Vet Scottish Enduro Championship winning Gripper. Now also available the Road Slick soft twin compound tyre and Road Plus with added puncture protection.

PMP Wheels

Italian designed and built wheel sets from the company that supplied Marco Pantani components for his Tour win. With all disciplines covered from road through to DH and with a range of beautiful Carbon and Titanium seat posts.

Megamo Bikes

Spanish brand of mountain and road bikes designed to provide high level of specification and great quality frames at a competitive price. The star model being the "Track" World Cup XC level 120m travel XC race bike.

Doppio Slavo Socks

A fantastic range of beautiful and vivid cycling and multi-sport socks..

Active Root

Sports nutrition that soothes your stomach instead of causing cramps, Active root is a natural ginger based sports drink, designed in Edinburgh and manufactured in Scotland. IT is available in three flavours Ginger, Peppermint an d Green Tea.

AcePac Bike Packing kit

A fantastic value range of high quality bike packing luggage. Manufactured with recycled materials using Cordura Eco-made fabrics. With Official YKK Zips and single hand release buckles these bags provide the highest standards for a competitive price.


Designed and manufactured by Craig McArthur these Post fenders attach to you saddle rails and can be cut to suit the length required for your frame, they move in line with the dropper post providing great protection to teh Dropper Post and as Craig says "Save your seals"!


Beautiful yet aggressive, the Pipedream Moxie is a bike designed to the specifications of the designer. Simply put Alan designed a bike he would want to ride. In 2016 the Moxie was ahead of the new band of long reach frames. The new 2nd Generation frame updates the specification to take into consideration short offset forks and the new range of 2.6" 29er tyres. The Pipedream can be built up to suit you own riding style and weather that be Enduro racing or adding luggage and heading off on an epic mountain adventure.

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Ultra Sport Europe
Tel: 01332 813 150

Serving independent retailers for over 40 years we pride ourselves on great customer service, great products and making sure that business is enjoyable. Focussing on great products with a proven track record and working hard to give retailers the best opportunity to maximise profit.

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Velo Distribution

IRC Tire
Since 1926 in Japan IRC has been making fine tyres. There is a full range of bicycle tyre for retailers to see, the finest tubeless tyres on the market, tubed road tyres (using the same magic compounds as found on the road tubeless models), tubeless CX tyres, MTB tyres, E-MTB tyres, commutor tyres and wheelchair tyres. Call in at the stand to find out more. We will be happy to discuss what your shop needs to help drive the demand.

Rock n Roll
Rock n Rool chainlubes are made in the USA and are the cleanest chainlubes on the market. This means your customers chains will last longer and they will thank you for it. The chain lubes not like other lubricants, what sets them apart little sticks to the chain when in use. There are 4 lubes (dry and wet) and 4 greases and couple of other neat products. Excellent margins available for stockists.

MaXalami tubeless rapir
A German brand new to the U.K which supply very handy tubeless tyre repair kits in pocket sized tubes or in bigger packs containing two different sizes of worms. MaXalami multi tools are also available. Excellent margins. Call into the stand to find out more.

Carbon Ti
An Italain component manufacurer who also make components for high tech applications from nuclear to marine. Carbon Ti parts are engineering excellence. Come along to find out more about the range which covers bolts to steerer tube expander to thru axles and hubs/wheels.

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  • irctire


Velotech Services LTD was established in 2003 by MD Robin Corder from a cycle coaching business that progressed to distribution by selling the original ROTOR crankset.

We used a simple model of direct sales in the early days of online retailing. Using proportional marketing to establish brands and protect retail prices. Velotech helped establish SPIUK and ROTOR into the UK. Velotech currently supply popular bespoke products From Absolute Black Oval rings, Ceepo Triathlon Bikes and Speedfil Hydration systems, With B2B and fully stocked warehouse, we also provide a technical workshop for cranks, rings, bike builds and power solutions.

  • speedfil